Coracle Group builds visibility campaigns based on the strategic advantages of differentiated products and services.

Clients & Projects

Coracle Group's principals have led many strategic communications initiatives. Below is a description of selected clients and projects completed on their behalf:

  • Wireless infrastructure manufacturers serving global markets. Counseled multiple corporations in launching their media relations and marketing communications functions. Advised these companies on staff structure and provided media relations support.
     
  • CEOs of wireless startups. Introduced these individuals to key contacts in regulatory bureaus, trade associations and technology standards groups. Orchestrated rapid development of relationships crucial to achieving business plan success.
     
  • Emerging and existing trade groups. Advised organizations on cost-effective media relations and publishing strategies.
     
  • Venture capitalists. Assisted in identifying opportunities and researching potential investments in the wireless industry.
     
  • National wireless trade association. On a turnkey basis and over a three-year period, produced a monthly, full-color membership magazine for PCIA, the wireless tower infrastructure association. Supervised advertising sales, which exceeded forecasts.
     
  • The Electric Power Research Institute. Over a five-year span, completed numerous projects for this non-profit, R&D arm of the electric utility industry nationwide. These included complete design, content creation and production of two quarterly educational newsletters for marketing executives at 700 member utilities. The newsletters were highly effective, attracting far more subscribers than expected. Also developed and produced many widely distributed marketing brochures, technical bulletins and handbooks on energy efficient technologies.
     
  • Regional society of health care professionals. Over a three-year period, developed and produced monthly member newsletters and a print/broadcast advertising and publicity campaign. Achieved target increases in membership and patient visits.