Coracle Group's principals have led many strategic communications initiatives.
Below is a description of selected clients and projects completed on
their behalf:
- Wireless infrastructure manufacturers serving global markets. Counseled
multiple corporations in launching their media relations and marketing
communications functions. Advised these companies on staff structure
and provided media relations support.
- CEOs of wireless startups. Introduced these individuals to key contacts
in regulatory bureaus, trade associations and technology standards
groups. Orchestrated rapid development of relationships crucial to
achieving business plan success.
- Emerging and existing trade groups. Advised organizations on cost-effective
media relations and publishing strategies.
- Venture capitalists. Assisted in identifying opportunities and researching
potential investments in the wireless industry.
- National wireless trade association. On a turnkey basis and over
a three-year period, produced a monthly, full-color membership magazine
for PCIA, the wireless tower infrastructure association. Supervised
advertising sales, which exceeded forecasts.
- The Electric Power Research Institute. Over a five-year span, completed
numerous projects for this non-profit, R&D arm of the electric
utility industry nationwide. These included complete design, content
creation and production of two quarterly educational newsletters for
marketing executives at 700 member utilities. The newsletters were
highly effective, attracting far more subscribers than expected. Also
developed and produced many widely distributed marketing brochures,
technical bulletins and handbooks on energy efficient technologies.
- Regional society of health care professionals. Over a three-year
period, developed and produced monthly member newsletters and a print/broadcast
advertising and publicity campaign. Achieved target increases in membership
and patient visits.